Window on Greek olive oil world marks 3rd anniversary

Α Decrease font Enlarge font
Window on Greek olive oil world marks 3rd anniversaryOlive oil has been central to Greek life since ancient times, crucial to its cuisine, culture, and economy

Greece produces the third largest quantity of olive oil in the world. This small country has about 157,000,000 olive trees owned by 600,000 families, plus 2,000 olive mills. Yet it has just one wide-ranging English-language website focused on its olive oil and the people who create it--Greek Liquid Gold: Authentic Extra Virgin Olive Oil (greekliquidgold.com).

Olive oil has been central to Greek life since ancient times, crucial to its cuisine, culture, and economy. Homer called it a liquid gold, and the mythical goddess Athena provided ancient Athenians with the first olive tree, thus becoming the namesake of their city. Today, olive oil remains essential to the Mediterranean diet lauded as the “Best Diet Overall” by US News and World Report. However, even a few years ago, it was very difficult for non-Greek consumers to find out about the people working in the Greek olive oil sector and the excellent extra virgin olive oil (EVOO) they produce.

In August 2016, that changed: greekliquidgold.com was launched by Lisa Radinovsky, an American professor of English who had been living in Crete with her Greek husband for 13 years, learning and writing about the Greek olive oil sector for 1 ½. She decided it was time to share the intriguing facts and stories she had encountered: evidence that olive oil can help fight cancer, heart disease, inflammation, and dementia; a new type of olive oil competition in ancient Olympia focused on such impressive health benefits; ways to taste and use olive oil; a ship captain who gave up his vessel to return to his family olive groves; and much more.

Now, greekliquidgold.com has reached readers in 192 countries worldwide. More than 200 original articles provide news, information, recipes, and agrotourism and food tourism suggestions, offering something for everyone—cooks, foodies, tourists, and curious consumers as well as olive oil aficionados. Greek Liquid Gold articles republished by American, Australian, Greek, and international publications include the stories of Greek teachers, linguists, a lawyer, and others who turned to the olive oil business; Greeks’ responses to people who believe the best olive oil comes from Italy or Spain; and a 510 euro bottle of olive oil from an ancient olive tree.

On the island of Crete in Greece, home of that ancient olive tree, greekliquidgold.com received an award from the Association of Cretan Olive Municipalities for its promotion of the culture of the olive and olive oil’s health benefits. Across the Atlantic, the executive director of the North American Olive Oil Association, Joseph R. Profaci, says “Greek Liquid Gold is one of my few go-to sources for accurate news and information about olive oil.” Profaci is one of the international olive oil industry experts interviewed by Greek Liquid Gold, most recently regarding the possibility of US tariffs on European olive oil.  

Emmanouil Karpadakis, export manager at Terra Creta and vice president of the Exporters’ Association of Crete, considers Greek Liquid Gold “a great source of information about high quality Greek extra virgin olive oil in English. With Greek Liquid Gold, more readers around the globe are able to understand the special characteristics of Greek varieties, the particularities of the Greek olive oil sector, the wonderful Greek olive oil brands that are available on the international market, and how to best use a great Greek EVOO with different dishes to get the most out of the Mediterranean diet.”

Maria Katsetos of Loutraki Oil Company recommends greekliquidgold.com as “the place to go to learn about the many facets of olive oil and its production and the health benefits of this amazing liquid gold!” Evi Psounou Prodromou of Yanni’s Olive Grove reports that the Greek Liquid Gold website and Facebook page serve as her family’s “‘daily newspaper,’ because through them, we read about everything new in the EVOO business.” For Prodromou, the website is also “like ‘an open window’ for all Greek EVOO producers” to reach out all over the world “to share our news and achievements with people who love EVOO.”

As a renaissance in Greek olive oil production begins to parallel the resurgence that has already brought international attention to Greek winemaking, greekliquidgold.com chronicles the international successes of increasing numbers of Greek producers who invest in the education, innovation, technology, and painstaking effort required to make the some of the world’s best extra virgin olive oils. Greek Liquid Gold will continue to explore the exciting new horizons opening up for Greek olive oil, connecting its readers with the stories of the land and the people who cultivate olives in Greece.

RELATED TOPICS: GreeceGreek tourism newsTourism in GreeceGreek islandsHotels in GreeceTravel to GreeceGreek destinationsGreek travel marketGreek tourism statisticsGreek tourism report

 

Tornos
  1. 17/10 17:06

    Cystat: More Cypriot residents travelled overseas in September

  2. 17/10 17:03

    Tourist arrivals in Cyprus grow by 0.9% in September 2019

  3. 17/10 16:57

    Embassy of Greece in Washington presents Zeus the Mighty show on November 2

  4. 17/10 16:55

    CNN Travel reveals Greece’s top villages to visit

  5. 17/10 16:50

    Bank of Greece: Budget recorded primary surplus of €3.9 billion in Jan-Sept

  6. 17/10 16:45

    AP: UK and EU reach outline Brexit deal which still needs ratification

  7. 17/10 16:39

    National Theatre in Athens puts on seven English-surtitled performances

  8. 17/10 16:33

    More control and less waiting: Top priorities for airplane passengers

  9. 17/10 16:29

    Air China to continue three flights every week to Greece during the winter

  10. 17/10 16:23

    Greece and France sign letter of intent for purchase of two FDI frigates

  11. 17/10 12:18

    Reuters: Wind Hellas bonds could be used for dividend payments

  12. 17/10 12:13

    Veteran anchorman honored at New York City Greek Film Festival

  13. 17/10 11:58

    Enjoy a taste of Greece in Qatar

  14. 17/10 11:45

    Ancient Greek mathematics unveil the most beautiful woman in the world

  15. 17/10 11:41

    2020 Greek state budget draft foresees 5% drop in corporate income tax

  16. 17/10 11:36

    Winter heating oil 11% cheaper as sales commence in Greece

  17. 17/10 11:31

    Greek Prime Minister in Brussels for European Union Summit

  18. 17/10 11:23

    Greece’s economy forecast to grow faster than Australia’s in 2019

  19. 17/10 11:08

    Interparty committee on voting rights of Greeks abroad holds first meeting

  20. 16/10 20:49

    RWE CEO's high-level contacts in Athens drive speculation over PPC interest

  21. 16/10 20:29

    President launches events for 2,500th anniversary of Thermopylae and Salamis

  22. 16/10 20:17

    New survey: Fewer Greeks smoke during last decade

  23. 16/10 20:08

    PM sends message of unity on 2,500-year anniversary of Thermopylae and Salamis

  24. 16/10 19:44

    France blocks EU membership ambitions of North Macedonia and Albania

  25. 16/10 19:22

    Culture Ministry: Visitable underwater ancient sites a bold project of high responsibility

  26. 16/10 18:52

    Media: Greek government plans €139 million 'bonus' towards enterprises

  27. 16/10 18:45

    Minister Theocharis: Tourism industry needs positive impact of sustainability

  28. 16/10 18:29

    Dodecanese Federation event in Connecticut honors Rhodes’ 1919 Bloody Easter

  29. 16/10 18:20

    Jennifer Aniston's first post on Instagram platform reaches 10 million likes

  30. 16/10 17:51

    EU prepares sanctions against Turkey over its provocative behaviour

  31. 16/10 17:32

    European Union Commission approves Greek 2020 draft budget

  32. 16/10 16:24

    Doctor from reality tv-show Botched marries Greek-American girl on Santorini

  33. 16/10 14:54

    Lamda eyeing partners for huge Elliniko development project in Athens

  34. 16/10 14:15

    Greek Minister and new French Ambassador stress need for close cooperation

  35. 16/10 13:35

    Tesla tribute at Museum of Ancient Greek Technology in central Athens

  36. 16/10 11:31

    Stricter rules for casino payments to social security funds and staff in Greece

  37. 16/10 10:46

    Greek FinMin in Washington DC to attend IMF and World Bank meeting

  38. 15/10 22:09

    Hybrid tolling system in Olympia Motorway to operate in Greece during 2020

  39. 15/10 20:53

    Acclaimed Greek fashion designer Sophia Kokosalaki passes away at age 47

  40. 15/10 20:46

    Technology to drive advances in air passenger experience and infrastructure

  41. 15/10 20:40

    Feasibility studies this month for 10 regional ports across Greece

  42. 15/10 20:35

    IMF lowers growth forecasts for Greece to 2% in 2019 and 2.2% in 2020

  43. 15/10 20:13

    63 paid internship positions at the Stavros Niarchos Foundation in Greece

  44. 15/10 20:00

    Cyprus and Greece set up cooperation mechanism on economic agenda

  45. 15/10 18:36

    Precious gold jewels found at Lord Elgin’s shipwreck off Greek island of Kythira

  46. 15/10 18:00

    New generation of PPP infrastructure projects under preparation in Greece

  47. 15/10 14:00

    Hellenikon developer expects big revenues from luxury residences in Athens

  48. 15/10 12:05

    UNWTO leads key discussions on sector trends and outlooks

  49. 14/10 22:16

    5th Pan-Hellenic Congress of Thermal Medicine organized in Kamena Vourla

  50. 14/10 22:05

    Queen Elizabeth responds to Philhellene’s plea for return of Elgin Marbles

  51. 14/10 21:55

    First micro-brewery Athens Craft Beer Festival between October 18-20

  52. 14/10 21:49

    Draft bill for Greek Diaspora abroad vote heading for Parliament in Athens

  53. 14/10 19:59

    Religious Tourism: Greece adopts autocephaly of the Church of Ukraine

  54. 14/10 19:39

    Greek PM talks investments with Deutsche Telekoms and Enel Green Power

  55. 14/10 19:38

    €300 million wind farm complex inaugurated on Greek island of Evia

  56. 14/10 19:25

    Greek budget showed primary surplus of 4.479 billion euros in January-September

  57. 14/10 19:06

    Greek government offers incentives to attract the world’s super-rich

  58. 14/10 16:41

    Explore oldest underwater “lost city” in the Mediterranean off Greek island of Pavlopetri (video)

  59. 14/10 14:54

    Alien fish species from Red Sea the focus of study in Aegean Sea of Greece

  60. 14/10 10:24

    Sunshine and high temperatures in Greece on Tuesday

  61. 13/10 20:20

    Sports Tourism: World’s most disruptive start-ups marked at Macau event

  62. 13/10 17:44

    Greek-American Massachusetts student wins “Philotimo” competition in US

  63. 13/10 17:34

    Port Jefferson AHEPA Chapter 319 hosts second successful annual fishing trip

  64. 13/10 12:22

    Annual meeting of Visitor International organized in Athens for the first time

  65. 13/10 11:36

    Culture Tourism: The Minotaur of Crete moved Greece, Rome, art, literature, and myth

  66. 13/10 11:29

    Greek government bill to regulate “red” loans by end of October

  67. 13/10 10:57

    Greece plans to promote manufacturing in Attica through industrial and business parks

  68. 13/10 10:48

    Commissioner Moscovici interview: Greece is regaining its credibility (video)

  69. 13/10 10:25

    First crematorium in Greece operational 70 kilometers northeast of Athens

  70. 13/10 10:15

    SETE President: Full extent of problems from Thomas Cook collapse 'not yet apparent'

  71. 12/10 17:38

    Greece-based firm takes part in $249 million USMC contract for night-vision goggles

  72. 12/10 17:27

    National Historical Museum in Athens pays tribute to Greek Revolution

  73. 12/10 17:22

    Cypriot and Jordanian enterprises jointly explore investment opportunities

  74. 12/10 17:16

    Fall in fish farming output will trigger price rebound in Greece

  75. 12/10 14:07

    October 12, 1944: The date of Athens' liberation from Nazi forces

  76. 12/10 14:00

    Greek Tourism: Canada and Australia become top source markets

  77. 12/10 13:52

    New development bill to encourage investments in Greek mass media

  78. 12/10 13:46

    Greek Freak NBA star Giannis Antetokounmpo set to become a dad

  79. 12/10 13:42

    Athens Declaration adopted by EU heads of states at Arraiolos Group Meeting

  80. 12/10 13:39

    Record 60,000 athletes to compete in Athens Marathon

  81. 12/10 13:34

    Greek Education Minister meets new Israeli Ambassador Yossi Amrani

  82. 12/10 13:30

    Global city leaders adopt ‘Nur-Sultan Declaration’ on Smart Cities

  83. 12/10 13:16

    27 new affiliate members greenlighted at 23rd UNWTO General Assembly

  84. 12/10 11:46

    Flag raised on Acropolis to celebrate 75th anniversary of Athens' liberation

  85. 12/10 11:25

    Greek tennis star Tsitsipas' bid for Shanghai Masters final blocked by Medvedev

  86. 12/10 10:52

    Draft bill envisions e-voting for approving strikes in Greece

  87. 12/10 10:30

    Property auctions in Greece growing in numbers by the month

  88. 11/10 22:54

    Greek tennis star Tsitsipas beats Djokovic and qualifies for Shanghai Open semifinals

  89. 11/10 18:18

    Work stoppages in Athens tram and metro next Thursday

  90. 11/10 18:10

    Agrotourism: Foreign funds invest in Greek agritech startup

  91. 11/10 17:51

    Greek fashion exhibition at the Hellenic Cosmos Cultural Center in Athens

  92. 11/10 16:35

    NATO Secretary-General Stoltenberg travels to Athens and meets Greek PM

  93. 11/10 16:03

    International conference on underwater cultural and natural heritage in Greece

  94. 11/10 15:09

    Greek shipping takes the global lead in Liquefied Natural Gas carriers sector

  95. 11/10 13:31

    Greek General Accounting Office foresees reduced state debt for 2019

  96. 11/10 13:23

    Boston Consulate honors Greek architect who shaped the Athens Acropolis

  97. 11/10 13:22

    Prime Minister's office: Party consensus possible on voting rights by Greeks abroad

  98. 11/10 13:10

    Greek Shipping Minister meets Piraeus Port Authority's CEO

  99. 11/10 12:50

    Cyprus and Greece ready to further promote cooperation in shipping

  100. 11/10 11:59

    International conference on underwater natural heritage held in Athens