Hotels.com: Hit TV show Game of Thrones sparks worldwide wanderlust

Α Decrease font Enlarge font
Hotels.com: Hit TV show Game of Thrones sparks worldwide wanderlustDar L'Oussia hotel

DALLAS, July 13, 2017 /PRNewswire/ — The world is eagerly anticipating the premiere of Game of Thrones season 7 but fans aren’t waiting for winter to come to enjoy Seven Kingdoms-inspired vacations, as Hotels.com® reports a dramatic hike in searches to the stunning destinations featured in the series.

Among the world’s most popular shows, it has inspired the imaginations of millions of ‘Thronies’ across the globe since it first aired in 2011. Last season, over 23 million viewers worldwide tuned in to each episode.

The destinations that feature most heavily throughout the seasons, and those anticipated to appear in season 7, are becoming must-visit hotspots. Travel expert Hotels.com reports huge increases in searches to destinations in Iceland, Spain, Croatia and Northern Ireland.

Going Beyond the Wall

Iceland, which plays host to arguably the series’ most iconic landscape, Beyond the Wall, has enjoyed the most dramatic surge in searches. The scenic destination is up over 285% since 2014, when the show mania truly began to take the world by storm.

The upward trend continues for the destination as year-on-year (2017 vs 2016) data shows a 30% surge for those eager to walk in the frosty footsteps of heartthrob Jon Snow, where he famously battles Wildlings and White Walkers.

Landing in Croatia

A number of destinations in Croatia, another key filming location, have also enjoyed a tourism boom. The ancient city of Split on the Dalmatian coast has seen an uplift of nearly 120% in searches. Fans of Daenerys Targaryen enjoy touring the city’s walled Diocletian’s Palace, the site of the Mother of Dragons’ throne room.

The less well-known Croatian city of Sibenik, the site for the famous city of Braavos, has enjoyed a similar lift with hotel searches up 60%.

The Dorne of Seville

Fans are also looking to the warm climes and epicurean lifestyle of Seville in Spain, with searches to the destination up 145%. Seville was used for scenes set in Dorne, the most exotic of the Seven Kingdoms, where the ornate private estate of the House Martell stands.

Irish Charm

In the lead up to the much-anticipated season 7 premiere, Belfast has been on top of fans’ wish lists. Having featured in almost all seasons, the wild and ragged northern end of the Emerald Isle is rumored to become the jewel in the latest season’s crown. With searches for Belfast hotels up nearly 120% ahead of the season premiere, the destination is set to welcome thousands of fans in 2017.

“The fantasy drama Game of Thrones has sparked the imagination of countless fans across the globe with huge increases in searches to the show’s striking filming locations,” said Josh Belkin, Vice President and GM North America for the Hotels.com brand. “We’re thrilled to offer a wide range of places to stay in exotic locales from the show. We, like so many fans, are eager to see the stunning locations featured in season 7.”

To help you experience the filming locations, for a limited-time Hotels.com is offering free passports+ with qualifying international accommodation bookings.

Myvatn, Iceland – Beyond the Wall

For the adventurous at heart, a stay at the trendy 3 star Fosshotel Myvatn is a must. A half hour’s walk from Lake Myvatn, the location used for filming Beyond the Wall. Also nearby are Myvatn Nature Baths and the dramatic Hverfjall Crater – perfect for an immersion into the wilderness that the Wildlings and White Walkers roam.

Seville, Spain – Water Gardens of Dorne

The 3.5 star Hotel Boutique Elvira Plaza is a step into the lavish world of Dorne, the southernmost part of Westeros. This light, bright, beautiful hotel is just a stone’s throw from Seville’s majestic Alcazar, also known as the private palace residence of the House Martell.

The Hotel Boutique Elvira Plaza is available $91 per room per night¥.

Split, Croatia – Meereen

Want to stay like royalty? The 4 star Bella Notte Di Spalato is just the place. Situated next to the city’s ancient Diocletian’s Palace, this beautiful hotel is heavily influenced by its surrounding old-world architecture. Guests will enjoy wandering the narrow stone streets and exploring the hidden alcoves..

Sibenik, Croatia – Braavos

Situated just outside the center of Sibenik the 4 star Heritage Hotel Life Palace offers old world charm with all the decadent trimmings. Only a two-minute walk from the famous Saint James Cathedral – guests will stay right in the heart of this iconic city.

Belfast, Northern Ireland – The Iron Islands

With its sumptuous, yet contemporary style, the beautiful 4 star Malmaison Belfast is the perfect contrast to the rugged landscapes found in this region. Northern Ireland plays host to a huge amount of filming – but much of the action takes place at the Titanic Studios in Belfast’s Titanic Quarter. True fans can enjoy a studio tour and spot the stars on set.

Essaouira, Morocco – Astapor

The ancient city of Essaouira is the filming site for Astapor, the home of the Unsullied Army. Stay in the 5 star Dar L’Oussia, located along the old Portuguese fortification by the sea, where most of the filming of Astapor took place. This unique property features beautiful traditional Moroccan design with a modern stylish flare and is located only minutes from the beach.

Ait Benhaddou, Morocco – Yunkai the Yellow City

Located between Marrakech and the Sahara and made entirely of clay, Ait Benhaddou was chosen as the filming location for the slave trading city of Yunkai. Staying at the Dar El Haja guests couldn’t get closer to the action. Visitors will feel like true desert wanderers as they roam the ancient streets of this Moroccan UNESCO World Heritage Site treasure.

Read more here.

RELATED TOPICS: GreeceGreek tourism newsTourism in GreeceGreek islandsHotels in GreeceTravel to GreeceGreek destinations Greek travel marketGreek tourism statisticsGreek tourism report

Source: hotels.com

 

  1. 03/10 23:22

    The biggest beer festival in Greece broke the attendance record

  2. 03/10 18:59

    Iro Hatzigeorgiou | Public property is becoming a catalyst for growth

  3. 03/10 17:04

    Crete Bakery School (Heraklion) | New Department - Start 11/11/2025

  4. 03/10 17:02

    Ryanair calls for protection of overflights when controllers strike – Fire on the Commission

  5. 03/10 16:12

    Reform in tourism education | Reviving the hotel - educational institution with modern means

  6. 03/10 16:09

    Heraklion | +4% international air arrivals in September

  7. 03/10 16:07

    Air Serbia | New visual identity with Tradition at the center

  8. 03/10 15:15

    New UN Tourism and FIA Awards for Sustainable Development in Sports Tourism

  9. 03/10 14:52

    Ryanair | New attack on the EU for air traffic delays - Greece's position

  10. 03/10 14:18

    GNTO: Promotion of "unknown" Greek destinations in the French tourism market

  11. 03/10 13:31

    Sfakia | In the global spotlight of thematic tourism for the solar eclipse of 2027

  12. 03/10 11:34

    British Tourism | Package Holidays: EasyJet Holidays and TUI Increase Atol Permits

  13. 03/10 10:37

    Greece's market share in Japan is strengthening

  14. 03/10 07:48

    Mousamas Hotel Group records positive results in 2024

  15. 03/10 07:43

    Lesvos: Crossroads of volunteering and tourism through Meeting of Greek Guiding Association

  16. 03/10 07:40

    Airbnb message to hosts: Take part in the EU consultation on housing

  17. 03/10 07:10

    Greece's big "bet": Connecting renewable sources with maritime transport

  18. 03/10 07:07

    Digital Work Card: What the first season showed in hotels

  19. 03/10 07:02

    What to do this week (October 3-10)

  20. 03/10 06:59

    Tourism supports Greek gastronomy products in the Belgian market

  21. 03/10 06:53

    Hundreds of Short-Term Rental Properties Declared Illegal as of October 1

  22. 03/10 06:21

    Bilateral tourism relations between Greece and Bosnia and Herzegovina

  23. 03/10 06:19

    Permits for floating platforms in Sounio and Lefkada

  24. 03/10 06:16

    Polish broadcast filming in Kalymnos, Pserimos and Kos

  25. 02/10 20:44

    Kefalogiannis meets with the Ambassador of Armenia – Strengthening tourism cooperation

  26. 02/10 20:42

    6th International Folklore Festival “FOLKWAY” in the Municipality of Hersonissos

  27. 02/10 18:47

    Save the balance of Athens – No tourist mall around the Acropolis

  28. 02/10 16:53

    FORUM OF THE POLISH CHAMBER OF TOURISM | Getting to know the culture of Thessaloniki

  29. 02/10 16:50

    Hotel investments are the big winner of the Greek real estate market

  30. 02/10 16:06

    Selene Vedema 2025: Santorini at the Center of the Global Wine Stage

  31. 02/10 16:03

    10th Turkish Airlines World Golf Cup at Glyfada Golf

  32. 02/10 16:01

    Yougov Survey | How “spiked” prices are changing Germans’ travel habits

  33. 02/10 15:58

    The Roman Odeon of Patras is being reborn

  34. 02/10 15:56

    TASTE ZAKYNTHOS – Zakynthos highlighted its gastronomic and nutritional wealth

  35. 02/10 14:37

    TUI | Autumn "crazy" of Germans for Crete - Which Greek destinations are in demand

  36. 02/10 14:21

    PPA: Triple distinction at the Compliance Awards 2025

  37. 02/10 14:18

    DKG Development delivers Safe House for victims of domestic violence in Piraeus

  38. 02/10 14:16

    Muse Calliope “tours” Pieria with 2D and 3D animation

  39. 02/10 14:09

    Corfu honors its tourism history

  40. 02/10 11:26

    Jet2.com and Jet2holidays: Extending the summer season in Kefalonia until the end of October 2026

  41. 02/10 11:23

    British confidence in traveling abroad is rising

  42. 02/10 10:46

    Wyndham Expands in Istanbul with Two New Hotels

  43. 02/10 10:40

    Corfu Hoteliers: Request for "freeze" of new short-term rental permits on the island

  44. 02/10 10:37

    STAMA – MOBIAK collaboration for fire safety in short-term rental accommodation

  45. 02/10 07:51

    Aid for accessible beaches in Corinth, Kymi and Rethymno

  46. 01/10 18:42

    A.Fiorentinos | Greece more friendly to tourists with investments of €380 million in infrastructure

  47. 01/10 16:45

    Promotion of Paros, Syros and Kimolos in the Netherlands

  48. 01/10 16:33

    Hilton | Interest in new investments in Greece - Olga Kefalogianni meets with the president

  49. 01/10 15:54

    SEAJETS | From Mantoudi to Sporades and Volos and October

  50. 01/10 15:50

    2nd Day High School of Elliniko “Elli Alexiou” | Bridge of Solidarity with Sikinos on October 28th

  51. 01/10 15:48

    Event | “The Future and Present of Cruising in Agios Nikolaos”

  52. 01/10 14:07

    British Airways | 850,000 seats to Greece in 2025, strengthening the winter season

  53. 01/10 14:05

    Stefanos Kollias: “Faros” sheds... light on the first national super-computer

  54. 01/10 14:01

    WTTC: Shortage of 43 million workers in Tourism by 2035

  55. 01/10 13:57

    Europe’s independent hotels saw rise in bookings and revenue during summer

  56. 01/10 11:15

    Aegean Airlines promotes the Greek island of Chios

  57. 01/10 11:12

    Food recognized as cultural resource at IGCAT World Gastronomy Congress

  58. 01/10 11:09

    The Region of Central Macedonia at the IFTM Top Resa exhibition in Paris

  59. 01/10 10:30

    Milestone for Agios Nikolaos: Largest Cruise Ship Ever Berths Following Infrastructure Upgrades

  60. 01/10 10:28

    Evaluation of Olympus as a UNESCO World Cultural and Natural Heritage Site

  61. 01/10 10:25

    How does a government shutdown affect tourism in the United States?

  62. 01/10 07:46

    M. Vlatakis: Flight Delays Hurting Last-Minute Bookings - Bill Should Be Discussed After Season

  63. 01/10 07:41

    Delays, screeches and air battles between the Ministry and controllers at airports

  64. 01/10 07:36

    Alimos Marina: The road to a 100 million euro redevelopment for tourism and yachting is open

  65. 01/10 07:35

    Theatre Season 2025–2026: Ten Productions That Will Make Headlines

  66. 01/10 07:10

    ​The Pulse of the Day: Exhibitions or Excursions?

  67. 01/10 07:07

    N. Charalambous on TN | Seaplanes start in 2026 - Greece can become a global center

  68. 01/10 07:02

    Caretta-Caretta and sustainable tourism: Conditions for the new Camping Thelia camp

  69. 01/10 07:00

    Two Public Benefit Foundations with Hotel Property

  70. 01/10 06:56

    Sports events in Oropos, Vrilissia, Hydra and Sounio

  71. 01/10 06:52

    New model for buying a Corfu home – Housing and investment in fast track | Roula Rouva in TN

  72. 01/10 06:12

    Mushroom Festival in Agia of Larissa

  73. 30/09 21:18

    Greek National Tourism Organization (GNTO) cooperation with British Airways is strengthened

  74. 30/09 21:14

    Olga Kefalogiani at the WTTC summit | Emphasis on promoting cultural tourism

  75. 30/09 20:23

    Crete Hosts the CEV Beach Volley European Cup Final, November 6–9

  76. 30/09 20:20

    Record-breaking growth in global air travel in August - Which regions "took off"

  77. 30/09 18:30

    President of the Ioannina Chamber of Commerce at the Heraklion Chamber of Commerce

  78. 30/09 18:27

    Kyllini inaugurates a new era with seaplanes

  79. 30/09 16:35

    Why Ryanair is not restarting flights to Tel Aviv

  80. 30/09 16:03

    Athens hosts the “heart” of international cinema and television (October 4 - 7)

  81. 30/09 13:06

    Crete’s dynamic presence at the TOP Resa 2025 International Tourism Exhibition in Paris

  82. 30/09 12:23

    Emirates | Open Days to recruit new cabin crew members in Greece

  83. 30/09 12:18

    Radisson Hotel Group doubles its presence in Greece with 5 new hotels

  84. 30/09 12:16

    GNTO Serbia: Strong interest from Bosnia for tourism in Greece

  85. 30/09 11:59

    ForwardKeys | September Vacations: Couples and Solo Travelers Dominate

  86. 30/09 11:52

    Civil Aviation Authority: | Flights as normal in Greece on October 1

  87. 30/09 11:35

    INSETE at the Forum on Vocational Excellence 2025

  88. 30/09 11:32

    Honoring the memory of Spyros Kokotos at the 6th Cretan Street Cooking Festival

  89. 30/09 11:30

    Chania: Record cruise ship and passenger arrivals in the first nine months of 2025

  90. 30/09 11:27

    Pieria | P.O.T.A.P. Meeting with executives of the Polish tour operator “Grecos”

  91. 30/09 11:25

    Greece is the fifth most expensive European destination in 2025

  92. 30/09 10:38

    New five-star hotel from Hersonissos Group in Crete

  93. 30/09 08:48

    Amsterdam: Residents sue city over overtourism

  94. 30/09 08:43

    TikTok is dynamically entering tourism with new advertising and booking tools

  95. 30/09 07:58

    Kimolos seems to be the first to “win” the bet on extending the season

  96. 30/09 07:53

    XTERRA OPEN WATER Swimming Challenge in Voula

  97. 30/09 07:53

    Play Airlines: Sudden “stop” in all flights – the connection with Athens

  98. 30/09 07:50

    Transavia & Condor | New connections to Karpathos, Mytilene, Skiathos, Kalamata and Zakynthos

  99. 30/09 07:46

    Green light for three-story five-star hotel in Metaxourgeio

  100. 30/09 07:18

    “An Evening Under the Olive Tree”: The Naxos Autumn Festival Returns